Celebrating Creativity & Inclusivity
At The Sussan Group, we love championing our brands and celebrating creativity and inclusivity. As part of our Group, Sportsgirl has always embraced individuality, and this year’s Mardi Gras window installations are no exception.
As Sydney comes alive with the energy and vibrancy of Mardi Gras, Sportsgirl is lighting up its George St, Bondi, and Broadway stores with bold colourful displays that reflect the spirit of the celebration. Sportsgirl has always been about fun and fearless self-expression; this year’s windows take that to a whole new level.
By reimagining and repurposing the neon love hearts that have come to be known at these stores during the festival, they showcase that creativity and ingenuity can go hand in hand. The same hearts are now viewed in a new light.
At The Sussan Group, we believe inclusivity isn’t just about what you see—it’s about making real, lasting change. Sportsgirl’s Mardi Gras windows aren’t just there to look good—they’re a tribute to individuality, diversity, and self-love.
This incredible display wouldn’t have been possible without the help of our amazing creative partners at IVE Group, who helped us bring Sportsgirl’s vision to life. Together, we’ve created a radiant, inspiring space that celebrates love, colour, and creative expression.
As Sydney bursts into life for Mardi Gras, we invite you to drop by one of the Sydney Sportsgirl stores and soak up the magic of these vibrant displays.